Best-Selling Products for 2025; Top E-Commerce Trends & Profitable Niches

‍

Staying ahead in the world of e-commerce is all about knowing what consumers want before they even realise it themselves. If you're an entrepreneur, an online retailer, or a business owner looking to expand your product range, understanding and leveraging emerging trends is key to staying competitive.

Consumer preferences are constantly shifting, influenced by lifestyle changes, social media, and technological advancements. That’s why we’ve compiled this list of top trending products for 2025, using insights from Google Trends, Pinterest Predicts, and Exploding Topics.

‍

This blog will help you discover high-demand products, understand why they are trending, and give you valuable insights into how to position your business for success in 2025. Whether you're launching a new online store or refining your existing offerings, these trending products could be your next best-seller. Let’s dive in!

‍

How to Identify Product Trends

‍

‍

‍

Before diving into the list of trending products, it’s essential to understand how trends are identified. Several key tools provide valuable insights into consumer behaviour and purchasing patterns. Google Trends helps track search trends and industry spikes, offering a clear picture of growing consumer interests. Reports such as Google’s Year in Search and Holiday 100 can be particularly useful in identifying emerging trends early on.

‍

Another powerful tool, Pinterest Predicts, provides insight into what’s inspiring consumer choices based on searches and saves. This tool offers a glimpse into upcoming design, fashion, and lifestyle trends, helping businesses stay ahead of market shifts. Additionally, Exploding Topics identifies products that are rapidly gaining popularity before they become mainstream, giving businesses an opportunity to act early on high-potential items.

By leveraging these tools, businesses can make informed decisions, invest in trending products with confidence, and maximise their potential for success in a competitive marketplace.

‍

Top Trending Products for 2025

‍

Now, without further ado, here are the top trending products for 2025 you’ll want to add to your inventory.

‍

1. Eclectic Apartment Decor

The demand for personalised home decor is on the rise, with a 630% increase in searches for eclectic apartment on Pinterest. This surge highlights a growing preference for distinctive and character-filled interiors. Consumers are looking for statement pieces that reflect individuality, making this a lucrative niche for home and lifestyle retailers. Trending products include:

• Gallery wall art
• Vintage furniture
• Statement lighting fixtures

‍

‍

‍

‍

2. Rococo Outfits

‍

Rococo fashion is making a bold return, merging 18th-century elegance with modern appeal. With searches soaring by 5,465%, its delicate lace, pastel tones, and intricate embellishments are captivating fashion enthusiasts. The growing demand for vintage-inspired yet contemporary pieces presents a lucrative opportunity for retailers looking to offer timeless statement attire.

‍

• Embroidered corsets
• Lace dresses
• Puff-sleeved blouses

‍

3. Nesting Party Products

‍

Nesting parties are transforming traditional baby showers by focusing on practical preparation rather than gifts. With a 205% rise in searches on Pinterest, this trend highlights the need for hands-on support, from nursery setup to meal prepping. Businesses can tap into this growing demand by offering postpartum essentials and customised services for expectant parents.

‍

• Diaper bouquets
• Freezer-friendly meal kits
• Baby care organisers

As more parents seek meaningful and supportive experiences rather than material gifts, businesses that cater to this trend—whether through curated nesting party packages or personalised postpartum essentials—have a unique opportunity to tap into a growing market.

‍

‍

‍

‍

‍

‍

4. Padel Rackets

‍

Padel tennis is rapidly emerging as one of the world’s most exciting and fast-growing sports, with an unprecedented 1,186% increase in search interest, according to Exploding Topics. This hybrid of tennis and squash is gaining immense popularity across Europe, Latin America, and parts of Asia, and is now making waves in other regions, including the United States and South Africa.

The sport’s accessibility requiring minimal skill to start while still offering competitive depth has contributed to its widespread appeal among all age groups. As more people take up padel, the demand for high-quality padel rackets is soaring. E-commerce retailers and sporting goods stores can capitalise on this growth by offering a variety of rackets catering to different skill levels, from beginner-friendly models to advanced professional-grade options.

‍

Additional opportunities lie in padel accessories, such as durable grip tapes, vibration dampeners, and stylish racket bags. Businesses can also target enthusiasts through digital marketing strategies, including social media influencer partnerships, instructional YouTube content, and padel-focused online communities. With the sport’s increasing presence, investing in padel-related products presents a lucrative opportunity for entrepreneurs looking to enter a rapidly expanding market.

‍

5. Cable knit sweaters

‍

Timeless, warm, and effortlessly stylish, cable knit sweaters continue to be a seasonal wardrobe staple, with searches on Pinterest surging by 110%. These thick, intricately woven sweaters provide both comfort and fashion, making them a must-have item for autumn and winter collections.

Their versatility appeals to a wide audience, ranging from casual wearers looking for cozy, everyday outfits to fashion-conscious individuals styling them for streetwear-inspired looks. The demand is particularly strong among millennials and Gen Z shoppers who appreciate classic, sustainable pieces that can be dressed up or down.

‍

Retailers can strategically market cable knit sweaters through seasonal promotions, influencer collaborations, and targeted Instagram and Pinterest campaigns. Showcasing sweaters in warm, earthy tones or bold, statement colours can attract diverse consumer groups, while offering chunky, oversized, and fitted designs ensures a broad appeal. Sustainable and organic wool options also resonate with environmentally conscious shoppers, creating an additional selling point for eco-friendly brands.

As fashion trends shift towards timeless, high-quality investments over fast fashion, cable knit sweaters remain a profitable and stylish product for online boutiques and clothing retailers.

‍

‍

6. Indoor Planters

‍

With a 55% rise in searches, indoor planters continue to gain popularity, driven by Millennials and Gen Z embracing houseplants for aesthetics and well-being. Sleek, self-watering, and smart planters are in demand, with social media fueling interest in stylish plant accessories. This trend presents a profitable opportunity for home decor retailers.

‍

‍

‍

7. Skiing Fits

‍

Winter sports are experiencing a major surge in popularity, with Pinterest searches for skiing apparel increasing by 255%. As more people embrace the thrill of the slopes, the demand for high-performance skiing gear and stylish winter outfits continues to grow.

Skiing fits go beyond mere functionality; they represent a fusion of fashion and practicality, allowing skiers and snowboarders to stay warm while making a statement on the slopes. Trending ski apparel includes:

‍

• Thermal base layers – Essential for insulation and moisture-wicking comfort.
• Bold, eye-catching ski jackets – Designed for both style and visibility in snowy conditions.
• High-performance ski trousers and snow pants – Offering protection against extreme weather.
• Protective accessories – Including insulated gloves, UV-protective goggles, and thermal socks.

For retailers, there’s immense opportunity in seasonal marketing strategies, influencer collaborations, and partnerships with ski resorts. Targeting adventure-seekers, travel enthusiasts, and winter sports lovers through engaging content and visually appealing campaigns can significantly boost sales. With ski tourism booming in locations across Europe, North America, and even parts of Asia, this is an ideal time to invest in winter sportswear and accessories.

‍

‍

8. Products for Pickle Making

‍

Pickling is no longer just a nostalgic kitchen activity—it has transformed into a sustainable, DIY food trend embraced by health-conscious and eco-friendly consumers. According to Google Trends, searches for pickle recipes ranked among the top trends in the Food & Lifestyle category, indicating a strong and growing interest in homemade pickling.

People are increasingly looking to preserve fresh produce, experiment with unique flavours, and reduce food waste, making pickling an appealing skill to learn. Popular pickle-making products include:

‍

• Glass fermentation jars – Essential for creating the perfect brine.
• Pickling spice blends – Specialised seasonings to enhance flavour.
• Fermentation kits – Complete starter packs for beginners.
• Reusable airlock lids – Ensuring a mess-free, odour-controlled process.

The growing popularity of fermented foods, such as kimchi, sauerkraut, and kombucha, further boosts the market for pickling accessories. Businesses can attract DIY food enthusiasts through educational content, recipe videos, and influencer marketing collaborations. Additionally, selling organic and sustainable pickling supplies caters to eco-conscious consumers seeking healthier, preservative-free alternatives.

As the home fermentation movement continues to expand, offering high-quality pickle-making products can be a highly profitable niche in 2025.

‍

‍

‍

‍

9. Renter-Friendly Wallpaper

‍

The demand for removable, renter-friendly wallpaper has skyrocketed, with a staggering 8,100% increase in search interest, according to Exploding Topics. As more people look for ways to personalise their living spaces without making permanent changes, peel-and-stick wallpaper has become a must-have home decor solution.

‍

This trend is particularly popular among millennials and Gen Z renters who want to add personality to their homes while maintaining flexibility. The appeal lies in its easy application, damage-free removal, and wide variety of stylish designs, making it an excellent alternative to traditional wallpaper or paint. Popular categories include:

‍

• Minimalist and geometric patterns – Perfect for modern interiors.
• Nature-inspired and botanical prints – Bringing the outdoors inside.
• Vintage and bohemian styles – Ideal for those seeking an eclectic aesthetic.
• Customisable options – Allowing customers to create unique, personalised designs.

For e-commerce retailers in the home decor space, selling high-quality, removable wallpaper presents a lucrative opportunity. Marketing strategies such as Instagram-worthy styling ideas, influencer collaborations, and DIY home transformation tutorials can drive engagement and boost sales. With the rise of social media-driven home decor inspiration,

‍

10. Workout Essentials

‍

The at-home fitness boom shows no signs of slowing down, with searches for workout essentials continuing to rise. As consumers prioritise health, convenience, and personalised fitness routines, the demand for versatile workout equipment remains high.

According to Google Trends’ “Year in Search” report, interest in home-based workout solutions continues to dominate. Key fitness products that are projected to perform well in 2025 include:

‍

• Resistance bands – Lightweight, portable, and ideal for strength training.
• Yoga mats with alignment guides – Perfect for beginners and advanced practitioners alike.
• Adjustable dumbbells and kettlebells – Space-saving solutions for home gyms.
• Foam rollers and massage guns – Supporting post-workout recovery.

To stand out in this competitive market, businesses can offer customisable fitness bundles, exclusive colour variations, and guided workout content. Leveraging platforms like YouTube, TikTok, and Instagram for fitness tutorials and product demonstrations can further engage audiences and drive conversions.

‍

‍

‍

‍

11. Moto Boots Outfits

‍

Moto boots are making a bold comeback, blending edgy style with functionality. With Pinterest searches up 445%, they’re trending among fashion-forward consumers. Versatile and durable, they pair effortlessly with denim, leather, and even feminine pieces for contrast. This rising demand presents a lucrative opportunity for e-commerce brands to engage younger audiences through social media and exclusive releases. Set to be a 2025 must-have, moto boots combine bold aesthetics with timeless appeal.

‍

12. Kids’ Scooters

‍

Search interest in kids’ scooters has surged by 65% as parents embrace outdoor play and screen-free fun. Lightweight, foldable models for toddlers and advanced stunt or electric scooters for older kids are driving demand. Key factors include health benefits, portability, durability, and customisable designs.

For retailers, this trend presents a strong sales opportunity, especially when bundled with safety gear and accessories. Social media campaigns, influencer partnerships, and giveaways can further boost visibility. As active lifestyles gain traction, kids’ scooters remain a top trend for 2025.

‍

‍

‍

‍

13. Boba Tea Protein

‍

The internet’s obsession with boba tea has now merged with the fitness world, giving rise to the boba tea protein trend. This unique fusion of bubble tea flavours and protein powder has led to an astonishing 8,200% increase in search traffic, according to Exploding Topics.

As health-conscious consumers look for more exciting ways to boost their protein intake, boba-flavoured protein shakes are becoming a go-to option, especially for fitness enthusiasts, foodies, and Gen Z trendsetters. Popular product variations include:

‍

• Milk tea protein blends – Combining the classic bubble tea taste with muscle-building nutrition.
• Matcha and taro protein shakes – Offering antioxidant-rich, plant-based alternatives.
• DIY boba protein kits – Allowing consumers to mix their favourite protein-infused boba drinks at home.
• High-protein boba-infused snacks – Such as protein bars and boba-flavoured energy bites.

For e-commerce businesses, capitalising on this trend through innovative marketing strategies—such as collaborations with fitness influencers, Instagram-worthy packaging, and limited-edition flavour releases—can drive strong customer engagement. Offering vegan, lactose-free, or gluten-free options will also expand the appeal to health-conscious and dietary-restricted audiences.

‍

14. White Noise for Sleep Machines

‍

The pursuit of better sleep and relaxation has driven the white noise machine market to new heights, with Google Trends recording an all-time high in searches for “white noise for sleep” in 2024. As more people prioritise mental well-being and sleep hygiene, these small yet effective gadgets are proving to be a must-have item for:

‍

• Stressed professionals seeking better focus and uninterrupted rest.
• Parents and newborns needing consistent background noise to improve sleep routines.
• Light sleepers looking to mask disruptive sounds and create a peaceful atmosphere.

White noise machines offer various sound settings, including ocean waves, rain, nature sounds, and ambient noise, making them a versatile solution for relaxation and sleep enhancement. Many modern designs also come with:

‍

• Smart home integration – Syncing with apps like Alexa or Google Home.
• Portable, travel-friendly designs – Perfect for frequent travellers.
• Customisable sound profiles – Adjustable frequencies to cater to individual sleep needs.

For e-commerce and wellness brands, marketing these devices through social proof (customer testimonials), sleep wellness content, and influencer partnerships can help tap into the growing sleep-tech market. Bundling white noise machines with aromatherapy diffusers, weighted blankets, or sleep masks can also enhance product appeal and boost sales.

‍

‍

‍

‍

15. Mocktails & Non-Alcoholic Drinks

‍

Interest in “Dry January” has surged, reaching an all-time high in 2024, with demand for alcohol-free drinks growing year-round. As more consumers seek health-conscious alternatives, mocktails present a strong market opportunity. Offering customizable options for different dietary needs can further boost appeal.

‍

Start Selling Trending Products

Staying ahead of trends keeps your business competitive in fast-evolving markets. Offering popular products not only attracts more buyers but also fosters long-term customer loyalty.

Whatever your niche fashion, fitness, home decor, or wellness there’s an opportunity for every business owner.

Launch your online store for free with Rekisa and turn your trending product idea into a thriving business. With ready-made templates for various niches, you can set up your store quickly and start selling in no time.

‍

‍

Parting Words

Success in e-commerce comes from anticipating consumer demand and adapting to emerging trends. The top trending products for 2025 reflect shifting lifestyles, social media influence, and evolving preferences, presenting valuable opportunities for businesses to stay ahead.

By leveraging insights from Google Trends, Pinterest Predicts, and Exploding Topics, you can make informed decisions and stock products that align with market demand. Whether you're launching a new store or expanding your offerings, these trending products can help you attract customers and boost sales.

Now is the time to take action, stay ahead of the curve, optimise your product selection, and turn trends into profitable opportunities.

‍

Sign up with Rekisa today and launch your online store!

https://www.rekisa.co.za/

‍

‍

Originally Sourced from -Ecwid by Lightspeed

‍

‍

‍

‍

‍